Sales Gets a Big Part of the Content Marketing Conversation at Content Marketing World – MarTech Series

Sales Gets a Big Part of the Content Marketing Conversation at Content Marketing World
MarTech Series
First up, was Matt Heinz, Heinz Marketing, with his presentation Sales Content That Sells: A Proven Approach to Sales Enablement Success. Matt kicked off his presentation by asking the audience “Why is selling so hard?” Great question. According to

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