The Concept of Storytelling in Content Marketing: What It Is and How to Do It – eSellerCafe


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The Concept of Storytelling in Content Marketing: What It Is and How to Do It
eSellerCafe
Traditionally, content marketing has used a message or gimmick. For example, Coke recently kicked off a Share a Coke campaign that was supported by putting 150 common names on bottles. The company then encouraged customers to share a coke with …

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