Meliá Hotels' social media director: We work with approx. “1000 influencers” – Econsultancy (blog)

November 16, 2018

Econsultancy (blog)

Meliá Hotels' social media director: We work with approx. “1000 influencers”
Econsultancy (blog)
Social media is also part of the digitisation process that Meliá has been immersed in for the past ten years. According to Garcia-Solimei, the company is now at the stage where 60% of its global revenues are digital, proving the value of investment in

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