Häagen-Dazs, Nike Among Brands Exercising Power Of Social for Direct-To-Consumer Marketing – MarTech Advisor
MarTech Advisor |
Häagen-Dazs, Nike Among Brands Exercising Power Of Social for Direct-To-Consumer Marketing
MarTech Advisor The marketing landscape is changing. No longer can major brands and companies "buy" audiences as they long have: As consumers increasingly turn to social media for all needs, wants and desires, businesses must now build and even earn their audience. |
