Häagen-Dazs, Nike Among Brands Exercising Power Of Social for Direct-To-Consumer Marketing – MarTech Advisor


MarTech Advisor

Häagen-Dazs, Nike Among Brands Exercising Power Of Social for Direct-To-Consumer Marketing
MarTech Advisor
The marketing landscape is changing. No longer can major brands and companies "buy" audiences as they long have: As consumers increasingly turn to social media for all needs, wants and desires, businesses must now build and even earn their audience.

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